Equal Parts Creative Thinker, Team Builder + Problem Solver.
As Sr. Creative Manager @ Elevated Brands Group, I lead creative strategy, brand development + design execution across Lightopia + Rugs Direct. Partnering closely with executive leadership + cross-functional teams, I oversee initiatives that strengthen brand presence, enhance customer experience + support business growth.
My work spans team leadership, mentorship, creative direction + hands-on design, including building + developing their first ever in-house creative team, designing the identity for Ask Cleo, an AI-powered conversational shopping assistant currently available on Lightopia, + leading the marketing team's transition to Monday.com. I also provide creative direction across paid + social, email + web, as well as rebrands, ensuring consistency + impact across all customer touchpoints. My journey with Elevated Brands Group began as a freelance designer + evolved into a Senior Digital Designer role before advancing to Senior Creative Manager, providing a unique perspective on both the creative + operational sides of the business. Today, I bring a balance of strategic thinking, creative leadership + execution to every project.